Meta + Google ads · highway dhaba
A fictional dhaba on the Ludhiana highway, and the ad system we would run for it: scroll-stopping food creative, search ads for “dhaba near me” and a weekend calendar that fills tables.
See the ad set →
Each campaign has its own audience and its own hook. Switch between them to see how the creative, the copy and the call to action change.
Click rates and saves are example targets for a fictional brand, not real results.
Google search ads for people already on the road, using location, call buttons and opening hours.
Real tandoor, makhan paratha & family seating. Open 6 am – 1 am. Truck & SUV parking.
Amritsari kulcha & chhole fresh from the tandoor. Packed for the road in 8 minutes.
campaigns: weekend families, breakfast stop, long-distance travellers.
creatives tested each fortnight; the weakest are paused.
km radius around the dhaba for location targeting.
WhatsApp tap to book a table or order takeaway.
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